Miro has partnered with BerryCo to acquire the intellectual property rights to a range of blueberry species varieties from Mountain Blue Orchards, a world-renowned, long-established and innovative enterprise in Australian breeder.
Selected for their suitability to warmer climates, these species are second-to-none when it comes to flavour, early-to-market large size, firmness, crispness, evergreen foliage and vigorous growth.
Miro is convinced this will prove the catalyst in allowing New Zealand to compete on the berryfruit world stage. It will open the door by producing these species locally and then exporting them to Australia and Asia.
As well as a delicious range of berries, Miro plans to embark on providing:
Much improved packing facilities and co-ordinated marketing strategies.
Service provision from farm to consumer.
The expertise and support to growers required to give the berryfruit industry in New Zealand an exciting future.