our story – ko mātou ēnei

Miro is a collective of Māori food producers. We combine ancient traditions and values handed down by our ancestors, with modern technology and science, to produce great tasting, premium produce for the world. We’re passionate about growing on Māori-owned land and creating work and career opportunities in horticulture for our people.

Our owners are a collaboration of Māori businesses, trusts, whānau, hapū, iwi, so we are underpinned by kaupapa Māori values and approach to business. We partner for global success and strive to employ and train Māori, especially rangatahi (youth), throughout Miro – starting with our berry orchards. Ultimately there will be opportunities in post-harvest operations, logistics, export, science, technology, marketing, and business administration and management.

Lifting the productivity on Māori-owned land and creating sustainable returns to shareholders is central to Miro’s vision.

Being market-led is central to building a global business. We are starting with blueberries because of their proven high nutritional value as a superfood, and increasing popularity worldwide. We’ll also grow other premium produce - from New Zealand’s pristine environment, to nourish communities the world over.


our Values

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We’re focussed on nurturing positive relationships. At Miro we operate like a family, bringing together Māori across Aotearoa, knowing we can achieve more collectively. Our partners share our values.


We aim to protect and grow our natural resources and world. We value best practices that support sustainability, respect the land, keep our people safe, and grow our communities.


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Reciprocity of kindness, respect, humility, hospitality and caring for others is paramount in all that we do. As Maori, we’re committed to caring for our people and our land.